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Business Administration: Marketing

The Business Administration major provides students with a general understanding of business and economics and a detailed understanding of a particular concentration within the business world. The program provides students with a business education that will prepare them to model competence and Christian character in areas such as business, church administration, education, government, industry, and non-profits.

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Program Highlights

Critical-thinking skills, including analytical and problem-solving skills, are emphasized throughout the program.

Students learn to evaluate marketing decisions from a Christian perspective.

Career Options

Market Research Analyst

Production Manager

Advertising Manager

Copywriter

Featured Courses

Promotion Strategy

Professional Selling

Marketing Research

Consumer Behavior

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